Many times on our first call with potential clients, we sense their uncertainty about how much can be achieved in one month of subscription at Wegrow.design. We always try to share more info and remain transparent, but showing results speaks louder than words. That's why we've decided to create this monthly series to showcase the progress of our client projects and illustrate what is possible to design in one, two, or three months of design subscription.

We’re kicking off this series with a project completed in one month for one of our most loyal and favorite clients. They are on our Pro subscription plan, and you can learn more about it on our website.

Overview of the Project

At Upgrow, we believe in the power of design to drive engagement, enhance user experience, and communicate brand value effectively. One of our long-term subscription clients, recently launched a campaign titled "The Footprint of Payment Methods." This case study showcases the various design elements we created for this campaign in just one month, demonstrating the comprehensive capabilities of our design subscription service.

The "Footprint of Payment Methods" Campaign

Campaign Goals: DeluPay aimed to inform their audience about the environmental impact of various payment methods through an engaging and informative campaign. The campaign included a webinar and a detailed study shared via multiple platforms.

Design Elements Created:

Landing Page Design and Framer Development:

• Purpose: To provide detailed information about the campaign and serve as a hub for the study and webinar registration.

• Design Highlights: User-friendly layout, compelling visuals, and clear calls-to-action.

• Development: Implemented in Framer for a seamless and interactive user experience.

• Check-out the website live here

Each of our web design projects begins with exploring various hero concepts to find the best direction that fits the project's goals and aesthetics. Delupay's project was no exception. We experimented with different header styles and even created some 3D renders that could potentially be used for the hero section.

Here are some of the hero concepts we explored for Delupay's landing page:

As designers, we are not afraid of change; flexibility is one of our core strengths. We embrace new technologies and integrate them into our design process. For this project, we also utilized AI to generate some images for the hero direction.

1. Illustrations

• Purpose: The primary purpose of the illustrations was to visually represent the data and findings of the study, particularly for use in a video explainer that introduced the study on the carbon footprint of payment methods. These illustrations were also integrated into the website and email templates to maintain a cohesive visual style across all platforms.

• Design Highlights: Clear, impactful illustrations that simplify complex information, making it more digestible for the audience. The illustrations were designed to be versatile, ensuring they could be effectively used in various formats, including videos, websites, and emails. This consistency helped reinforce Delupay's brand identity and made the information more engaging and accessible.